Introducing the new 24" iMac.

Apple’s latest release of the all new iMac is a game changer, with a much more compact and remarkably thin design, enabled by the M1 chip. The new iMac boasts powerful performance in a design that’s just 11.5 millimetres thin, with a stunning side profile that almost disappears. It comes in a selection of vibrant colours to brighten up any workspace, and features a 24-inch 4.5K Retina display with 11.3 million pixels, 500 units of brightness, and over a billion colours, delivering a stunningly vivid viewing experience.


The new iMac also boats the best Camera and Audio facilities ever in a Mac, with a 1080p FaceTime HD camera, studio-quality mics, and a six-speaker sound system. Touch ID is also included for the first time, allowing for more secure log ins and easier payments via Apple Pay.


  • M1 Chip


With the power and performance of M1 combining with macOS Big Sur for the first time,  the new iMac can wake instantly from sleep, everyday tasks feel faster and more fluid, and apps launch at an incredible speed. Workloads such as editing 4k Video or managing huge image files are faster than ever. The new iMac is the most personal, powerful and enjoyable it has ever been, and customers can order it today from our Website. 


“M1 is a gigantic leap forward for the Mac, and today we’re excited to introduce the all-new iMac, the first Mac designed around the breakthrough M1 chip,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. 

“With its striking design in seven stunning colours, its immersive 4.5K Retina display, the best camera, mics, and speakers ever in a Mac, and Touch ID, combined with the amazing performance of M1 and the power of macOS Big Sur, the new iMac takes everything people love about iMac to an entirely new level.” 


  • All New Design


Enabled by the addition of the M1 chip, the new iMac boasts a thinner and more compact design, standing out from every angle. A consolidated logic board and thermals allow for a considerable 50% reduction in the overall volume of the new iMac. Thats a whole lot less space, making the iMac perfect for even the tightest of workspaces. 


  • The Most Customisable iMac ever


The new iMac comes in an array of stand-out colours, including Silver, Green, Blue, Yellow, Orange, Pink and Purple, allowing you to customise your space like never before. You can also compliment your new iMac with a matching keyboard, mouse and trackpad. Not only that, but the new magic keyboard has more keys than ever, giving you access to Spotlight, Dictation and Emojis at the touch of a button. 


  • Vivid Colours, Stunning Display


The new iMac features an expansive 24-inch 4.5K Retina display with over 11.3 million pixels. Images are more vivid than ever, with a P3 wide colour gamut, 500 units of brightness and over one billion colours. TrueTone automatically changes brightness in response to ambient light, allowing for a more natural viewing experience. And in addition, the 4.5K Retina display on the new iMac has an industry-leading anti-reflective coating for greater comfort and readability. All this means that the new iMac can display stunning imagery and videos for a whole new viewing experience. 


  •  Camera


The new iMac features the best ever camera in a Mac, with a 1080p HD Camera that delivers high-quality video and exceptional performance. The new M1 chip also allows for greater dynamic range, better noise reduction, and enhanced camera image quality. So wether working from or connecting with friends far away, you will always look your best. 


  •  Sound System 


The new iMac also boasts two pairs of force-cancelling woofers, generating impressive bass response whilst reducing unintended vibrations. Each pair is balanced with a high performance tweeter, resulting in a massive sound stage with strong, articulate bass and crystal-clear mids and highs. 

All this combines to from the most impressive sound system ever in a Mac. Together with the vibrant retina display, the new iMac becomes necessary for the ultimate movie-watching experience. 


  •  Get the new iMac at Tecca today!


The new iMac is available online and in-store at Tecca! If you are looking to learn more, or see the new iMac in action, why not call into our Grafton Street store today.

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